Designing better digital health experiences for healthier lives

I'm a digital health and behaviour change consultant helping health organisations turn behavioural psychology into more effective products, programmes and patient journeys.

Better health starts with understanding behaviour.

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15+ years at the intersection of healthcare and behaviour change

Experience includes:

NHS · Voy · Novo · Roche · Abbott Diabetes Care · Liva Healthcare · Horizon Europe

My experience spans behavioural psychology, healthcare and digital health, from product and programme design to patient experience, health coaching and AI-enabled support.

I have particular expertise in weight management, GLP-1s and Type 2 diabetes, with experience designing digital support, coaching and patient journeys around long-term behaviour change. I also bring experience across medical devices, lifestyle interventions and broader health and wellbeing services.

The breadth of my experience means I can look at a challenge from multiple perspectives – the person, the behaviour, the health context and the product or service supporting them.

Digital health · Behaviour change · Product & programme design · AI-enabled health · Patient journeys · Weight management & GLP-1s

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Where theory meets reality